When a visitor lands on a website, initially he or she checks for the categories and then eventually lands on a particular product page. So, you need to make sure that there is enough stickiness factor on your product pages that they finally stay, go through the descriptions, and click on the ‘buy’ option. Your product pages should neither be too simple nor it should be suffocated with content. To get a basic yet tempting page template for your products, hire WooCommerce developers from PHPProgrammers, who are the professionals in eCommerce development and have been deploying WooCommerce for years for eCommerce sites of varied business. But before, you go around to hire the best development agency in town, know the best practices for creating stunning yet simple product pages. (Click to Tweet)
#1 Large and Clear Images
Intrinsic researches on eCommerce revealed that content that is supported by relevant and quality images get an immensely higher number of views than any content with no or irrelevant images. Images hold greater importance, especially in eCommerce as that is the first thing people check out. Try putting up a high-quality image and of high resolution, that is zoomable. Further, if there’s product available in different colours, keep displaying images for each.
#2 Provide a 360-degree view
Conversions of your site are ought to increase if the products pages feature 360-degree view of the products. Only two-dimensional product pages are no more alluring enough to the buyers and might not persuade them about the appearance, and size. So, adding up a 360-degree spin photography on each of the product pages.
#3 Trust badges
While online frauds are growing incessantly everywhere, it is essential for eCommerce business to gear up their security for transactions and payments. Thus, you need to put on guarantee messages, display safety logos, or other trust badges to instigate confidence in buyers and boost conversions.
#4 Prominent Call-to-Action
Amongst the most vital elements needed in product pages, CTA or call-to-action is the first one. Otherwise, how will you get a buyer purchase the product he or she is looking at with all eagerness to buy. A clear CTA, as “Buy Now” or “Add to Cart” or “Place Order” or anything else must be placed right below the product details and price, to compel the shoppers to act.
#5 Stock meter
In many cases, your product may be running out of stock or is low in stock, but your customers don’t have the information about it. So, that’s a compulsion to put a stock meter to let buyers know about the availability of products while they place an order. Moreover, stocks information will also help you grab more customers. Remembered Scarcity effect? People always tend to place a high value on the things that are scarce and demand them more.
This is the checklist for creating product pages for your eCommerce site. Thus, consider these best practices if you want to your product pages to be tempting and beautiful enough to captivate visitors.
Related Topic : “4 Smart Tips to Improve Security of Your WooCommerce Store”
Source : www.phpprogrammers.com.au
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